SENIOR PROGRAMMATIC CAMPAIGN MANAGER

The best way to get someone’s attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 38 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery, we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

 

XPETO, our in-house programmatic trading desk, is seeking a curious passionate Senior Programmatic Campaign Manager to join our dynamic team in Toronto.  

 

A bit about the role: 

 

You will be responsible for taking our programmatic media programs to the next level for some of Canada’s top clients. Responsibilities include overseeing the team’s day-to-day technical and operational support with key focus on ensuring successful campaign launch, pacing, and delivery. You will also participate and provide optimization and strategy recommendations as well as carry out modifications to increase overall digital media performance. 

 

This pivotal role touches on all points of the digital planning process, platform execution, and customer service. We need someone who is agile, solution focused, and dedicated to supporting your immediate team as well as overall campaign objectives. 

 

What you’d be doing day to day:  

 

Campaign set up, delivery and implementation: 

 

  • Support execution of digital media campaigns in various DSPs including Google Display and Video 360 (DBM), The Trade Desk, Adobe Ad Cloud and other demand side platforms for campaign set up, ad trafficking, targeting, creative uploading/sync and testing, audience assignment and automated report generation 
  • Work in conjunction with the Digital Planners to provide strategic recommendations and strategies on a campaign to campaign basis 
  • Troubleshoot campaign delivery and pacing issues, address immediately issues such as disapproved creative, delivery discrepancies, tracking and reporting issues 
  • Work with the team to ensure that all campaign documentation is organized as per our specific process 
  • Assist the Ad Ops team in terms of tag audit, generation and implementation on client sites 
  • Provide strategic support in the utilization of our own and our customers’ Data Management Platforms (DMPs) 

 

Performance monitoring, reporting and optimization: 

 

  • Day to day support for monitoring and optimization of campaigns in demand side platforms and other media buying environments 
  • Oversee and maintain regular reporting on campaign performance and share regular updates with key stakeholders 
  • Monitor in market performance and provide timely recommendations for improving campaign performance 
  • Use Data modeling tools and strategies to assess overall data performance and composition to aid campaign performance 
  • Work in collaboration with the Digital Media team and client on overall strategy, planning and innovation 
  • Provide thought leadership for the deployment of recommendations on tactics, audiences, placements and pacing for programmatic campaigns 

 

Communication and relationship building :

 

  • Actively participate and provide thought leadership during campaign briefings and other related digital media presentations 
  • Act as the programmatic expert for strategy, execution, innovation, and trainings for both digital and traditional teams 
  • Ensure knowledge sharing both internally to our teams and externally to clients as required 

 

This position is for you if: 

 

  • You have 3-4 years of hands-on experience in demand-side platforms or relevant experience in display, search, trafficking, ad operations, or site analytics optimization. 
  • You have experience within Google Display and Video 360 (DBM), Campaign Manager, Google Ads, and other DSP’s and media buying platforms preferred. 
  • You understand Data Management Platforms, including used cases and benefits. 
  • You interest and aptitude for analysis / analytics (you must be an analytical thinker). 
  • You’re passionate about working with RTB in the Canadian space (data, inventory). 
  • You have strong proficiency in Power Point, Excel, and other analytics software. 
  • You have a strong understanding of pixels/tagging for digital campaigns. 
  • You’re an extra strong candidate if you have experience in traditional advertising, CRM, direct marketing, and lead generation. 
  • You have fundamental knowledge of online media metrics and analysis. 
  • You’ve got a strong customer service mentality. 
  • You have robust relationship skills, including the ability to participate in meetings and complete deliverables in a timely manner. 

 

What’s in it for you?  

 

  • Beer and wine Fridays? Check. 
  • Access to the latest industry platforms and training programs? Check.   
  • A chance to drive business results for top-tier Canadian brands? Check.   
  • An epic yearly trip to summer camp in Ontario? Check.   
  • An annual rocking holiday party in the foothills of Quebec? Check.     
  • An agency that truly believes in giving back to the community? Check.    
  • A beautiful office in Toronto’s ad industry hood, King West? CHECK!   
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season. 

 

 

 

If you think your profile fits the bill, please send your CV and cover letter to  careers@mediaexperts.com. Be sure to include “Senior Programmatic Campaign Manager – Toronto” in the subject line. 

 

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted. 

 


Media Audience Specialist

The best way to get someone’s attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 38 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery, we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

 

 We are actively seeking a Media Audience Specialist in our Toronto office. The ideal candidate will become an integral member of our Digital Media Systems team while also working closely with our customers and account teams. 

 

 What you’d be doing day-to-day:  

  • Strategic ownership of agency portion of customer DMP and audiences 
  • Proactive segment development within customers DMP’s 
  • Work with Media Systems Design Director and Special Business Unit Leads to set strategic direction and priorities for audience targeting 
  • Work with all stake holders to understand and identify opportunities for prospecting, cross-selling, upselling and retention 
  • Optimize campaigns for delivery and performance, evaluate and develop segments for sales based on opportunity, revenue potential, scale, performance, competitive differentiation etc. 
  • Champion data integrations for customer and extend audience development beyond typical online channels 
  • Work with BI, Analytics, and Research throughout campaign life cycle 
  • Perform analysis on campaign performance and provide recommendations 
  • Manage data attributes/traits for media activation 
  • Work to set strategic direction on key categories of data needed to maximize audience targeting 
  • Develop consolidated cross-channel audience performance reporting to keep track of audience performance 
  • Identify new and critical data attributes, e.g. consumer database attributes, client data, new partner data, offline-online data matching, cross-platform data matching 
  • Own the dynamic creative strategy including dynamic creative platforms, audience triggers, optimization and reporting 

 

This position is for you if: 

  • You are an effective data-driven manager, team leader, and mentor. 
  • You enjoy working with people and have stellar technical and analytical skills. 
  • You want to showcase your skills by working with some of the biggest brands in Canada. 
  • You love data, have strong instincts, and great organizational skills. 
  • You pay extreme attention to detail, thrive under pressure, and are a team player. 
  • You want to join one of Canada’s top 10 Media Agencies and be surrounded by some of the best talent in the industry in order to learn, grow, and be the best at what you do. 

 

You’re the perfect fit if you already have: 

  • Bachelor’s Degree in Marketing, Business Administration, Statistics, or a related field. 
  • Minimum 1-2 years of experience in Audience Creation and Management, work with a Data Management Platform. 
  • Strong analytical skills to generate actionable insights from data interpretation. 
  • Advanced knowledge of Adobe Suite, Google Suite, or any other Analytics and Data Management Software. 
  • Experience with A/B and/or Multivariate testing concepts is an asset. 

 

What’s in it for you?  

  • Beer and wine Fridays? Check. 
  • Access to the latest industry platforms and training programs? Check.   
  • A chance to drive business results for top-tier Canadian brands? Check.   
  • An epic yearly trip to summer camp in Ontario? Check.   
  • An annual rocking holiday party in the foothills of Quebec? Check.     
  • An agency that truly believes in giving back to the community? Check.    
  • A beautiful office in Toronto’s ad industry hood, King West? CHECK!   
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season. 

 

If you are interested in the position, please send your CV and cover letter tocareers@mediaexperts.comand indicate“Media Audience Specialist-Montreal” in the subject line. 

 

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted.   

 


Supervisor Digital Media Planner

The best way to get someone’s attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 38 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery, we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

 

We are actively seeking to hire a Digital Supervisor to join our Toronto office. There, you’ll create digital strategies in collaboration with our Planning team and work alongside vendor partners and our specialized business units to execute planning, negotiating, and buying. 

 

A bit about you: 

  • You can deep-dive into data and use web analytics to provide sound recommendations
  • You can knock out a competitive analysis and digital research project with ease
  • You’re familiar with DoubleClick Campaign Manager and Microsoft Suite
  • You’re comfortable with Facebook Ad Manager and Power Editor
  • You can post Twitter Ads with flying colors
  • You’re a star with Google AdWords on Display Network and YouTube
  • Google Analytics and Adobe Analytics aren’t a problem for you

 

Impress us with: 

  • The 3+ years of digital experience you’ve got under your belt
  • An educational background in a related field (media, advertising, marketing) or equivalent work experience
  • Your exceptional English communication skills, both oral and written
  • Your proven knowledge of traditional and digital planning and research tools and resources
  • Your team player finesse and ability to collaborate with ease

 

What’s in it for you? 

 

  • Beer and wine Fridays? Check.
  • Access to the latest industry platforms and training programs? Check.
  • A chance to drive business results for top-tier Canadian brands? Check.
  • An epic yearly trip to summer camp in Ontario? Check.
  • An annual rocking holiday party in the foothills of Quebec? Check.
  • An agency that truly believes in giving back to the community? Check.
  • A beautiful office in Toronto’s ad industry hood, King West? CHECK!
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season.

 

If you are interested in the position, please send your CV and cover letter to careers@mediaexperts.comand indicateMontreal-Supervisor, Digital Media Planner” in the subject line.  

 

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted.   

 

 


Coordinator, Media Planning

The best way to get someone’s attention is to break a pattern. With that in mind, Media Experts has been turning industry heads for 38 years by Making a Big Impression. A data-driven Canadian media agency powered by the spirit of discovery, we build iconic brands within the Canadian market. Our unique approach revolves around designing effective, hard-working Mediasystems™ that drive brand engagement and deliver outstanding business results.

 

We are looking to hire a Coordinator to join our Media Planning Team in our Toronto office on King West. You’ll work closely with our planners and buyers to develop and implement strategic media plans for our customers, which include some of Canada’s most successful brands.

 

If this sounds like a fit, come help us Make a Bigger Impression: on the media industry, on top-tier Canadian brands, and on your career.

 

A bit about you:

  • You are a self-starter.
  • You’re a strong communicator.
  • You boast excellent attention to detail.
  • You’re got efficient time management skills.
  • You’re a star at collaborating with team.
  • You’re known for your strong problem-solving skills and your ability to learn quickly.

 

Impress us with:

  • A post-secondary certificate or degree with preference for Media and/or Marketing specialization or similar achievement.
  • Your ability to work well, even thrive, under pressure and perform well in a in a fast-paced and dynamic environment.
  • Your excellent working knowledge of the Microsoft Office Suite of programs, (Excel, Word, PowerPoint & Outlook).
  • A strong passion for the advertising business and an eagerness to learn.

 

What’s in it for you? 

  • Beer and wine Fridays? Check.
  • Access to the latest industry platforms and training programs? Check.
  • A chance to drive business results for top-tier Canadian brands? Check.
  • An epic yearly trip to summer camp in Ontario? Check.
  • An annual rocking holiday party in the foothills of Quebec? Check.
  • An agency that truly believes in giving back to the community? Check.
  • A beautiful office in Toronto’s ad industry hood, King West? CHECK!
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season.

 

If you think your profile fits the bill, please send your CV and cover letter to careers@mediaexperts.com. Be sure to include “Coordinator, Media Planning – Toronto” in the subject line.

 

Media Experts is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in Media Experts, however, only those candidates selected for an interview will be contacted.

 

 


ASSOCIATE @ SOCIETY

SOCIETY is a full-service global social media agency comprised of talent from the worlds of digital, strategy, media, creative, and analytics with a mission to find “brand purpose” and “deliver on business results” in an increasingly fast-paced, always-on, mobile-obsessed digital landscape. Our subject matter experts collaborate with major Canadian brands to execute award-winning social campaigns that deliver meaningful, emotionally-charged consumer experiences and real business outcomes. 


We are actively seeking for dynamic, best-in-class talent to join the Society team as
 Associate in our Paid Social team.  

 

A bit about the role: 

 As Associate, you will assist in the day-to-day stewarding of both account and media activity on assigned campaigns for our clients and help take social media strategy, planning and execution to the next level. This entry-level opportunity will kick-start your career in digital media and provide a platform to partner with the world’s leading consumer brands. 

 

A bit about what you’ll be doing day-to-day: 

  • Working closely with Specialists & Team Leads on the development, implementation and optimization of social media campaigns. 
  • Using research tools to help develop profile of target audiences with view into their social/online behaviors, media consumption, etc. 
  • Helping gather and distribute research around the industry, our clients and their audiences. 
  • Helping generate contracts, setup, launch, monitor, optimize, reconcile and bill campaigns to ensure that client receives all planned media and is invoiced properly. 
  • Maintaining detailed files of all pertinent records (media plans, performance reports, creative, contracts, reports, etc.) relevant to clients’ business with SOCIETY. 
  • Helping pull data for reports and prepare meaningful insights and recommendations.  
  • Learning all about paid social capabilities including platforms, technologies, and targeting options within SOCIETY to help teams find best in class solutions for our clients. 

 

A bit about your profile: 

  • Post-secondary certificate or degree with preference for Media and/or Marketing specialization or similar achievement. 
  • Thrives under pressure and performs well in a in a fast-paced, dynamic environment. 
  • Excellent working knowledge of the Microsoft Office Suite of programs. 
  • A passion for social media and an eagerness to learn. Active user / participant in social media is a plus. 
  • Ability to multi-task, excellent organizational skills, attention to detail, and accuracy when working with numbers. 
  • Excellent quantitative/analytical skills with the ability to draw conclusions based on data. 
  • Ability to work collaboratively as part of a cross-functional team 

 

What’s in it for you? 

  • Beer and wine Fridays? Check 
  • Access to the latest industry platforms and training programs? Check. 
  • A chance to drive business results for top-tier Canadian brands? Check. 
  • An epic yearly trip to summer camp in Ontario? Check. 
  • An annual rocking holiday party in the foothills of Quebec? Check. 
  • All the summertime rooftop hangs you can handle? Check. 
  • An agency that truly believes in giving back to the community? Check. 
  • A beautiful office in Toronto’s ad industry hood, King West? CHECK! 
  • And of course, compensation based on experience, parental leave, health insurance, RRSP saving options, summer hours, vacation + extra-long weekends + a week off during the holiday season. 


 

If this describes you and you are ready to join the fast-growing team at SOCIETY, please send your CV and cover letter to Joaquin.Murillo@societyagency.comOnly candidates who meet the required qualifications will be contacted for interviews. 

 

SOCIETY is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for those with a disability or medical need during any stage of the recruitment process. We thank all candidates for their interest in SOCIETY, however, only those candidates selected for an interview will be contacted.